Spotify is already Europe’s largest music streaming website but there is more innovation announced today that is sure to solidify their position in the digital music industry…Spotify has gone social, arguably becoming a major player in the ‘music discovery space’ which in plain terms means how the public engage with new music.
You see Spotify have delivered something that isn’t too surprising but nonetheless powerful in terms of the increased capability and functionality for punters. Integration with iTunes and Facebook means that users can tell friends about music they like, show off and share their collections and most importantly make music recommendations for others far more easily.
The rise of widgets, gadgets and general social media applications is sure to become even more prominent with more and more people able to influence others into finding and engaging with new music.
Admittedly it’s been a fragile world over recent years with sites coming and then going but Spotify is sure to around for some time.
GYEO